Glossary

Business Leads

Business leads are records of potential customers — often local businesses — with the contact and qualifying details a team needs to reach out.

Business leads are records of potential customers a team can act on, each carrying the contact and qualifying details needed to start a conversation. For local outreach, a lead usually identifies a real, physical business and includes its name, phone number, website, address, and signals like Google rating and review count that help you judge fit before you reach out.

The quality of a lead depends on the fields attached to it. A name alone is hard to use; a name with a phone number, website, category, and rating lets you prioritize, segment by area, and skip records that do not fit. That is why the most useful business leads are structured — rows in a spreadsheet or database — rather than a loose list of company names.

For local sales teams, agencies, and service businesses, building a lead list typically starts from two inputs: a business category (dentists, plumbers, law firms) and a place (a city or region). Searching that combination surfaces the businesses that match, which you then export and work through with cold calls, contact forms, or website-based outreach.

gtme.business builds business leads from Google Maps data across 3,900+ standardized categories and 200+ countries, down to city level. Each search returns up to a few hundred listings — a focused list, not a city-wide census — with fields like name, address, phone, website, rating, review count, categories, GPS coordinates, and Google Maps link. Note that results do not include email addresses or owner names; outreach is driven by the phone, website, and contact-form details Google Maps provides. Export the results as a CSV on any plan, or sync them into your own Supabase database on the Pro and Business plans. See common ways teams use it, or start free with 20 searches.

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